Reggie Fils-Aimé Envisions Switch Surpassing DS Sales

November 13, 2025 - 02:25

In a recent discussion, former Nintendo executive Reggie Fils-Aimé expressed his ambitions for the Nintendo Switch, stating that if he were still with the company, he would strive to ensure that the Switch outsells the iconic Nintendo DS. Fils-Aimé highlighted the significance of achieving such a milestone, noting that the opportunity for the Switch to reach and potentially exceed DS sales is currently at hand.

The Nintendo DS, launched in 2004, has long been celebrated as one of the best-selling handheld consoles in gaming history. Fils-Aimé emphasized the importance of innovation and market strategy in realizing this goal. He believes that the Switch's unique hybrid design and diverse game library position it favorably in the competitive gaming landscape.

With the gaming industry constantly evolving, Fils-Aimé’s insights shed light on the potential pathways for the Switch to capture a larger market share and solidify its legacy in gaming history. His passion for winning and driving sales remains evident, even after his departure from the company.